Multi-Grammy winner JASON MRAZ joins Spotify CEO & Founder DANIEL EK, award winning Chinese Songwriter GAO, XIAO SONG & The Agency Group CEO NEIL WARNOCK as Keynote speakers

Hong Kong, May 12th, 2010: Music Matters today launched the official programme for Asia Pacific’s must attend music industry event.  Daniel Ek, Spotify’s visionary CEO & Founder will be subject of the opening keynote interview with multi-Grammy winner, Jason Mraz, performing an exclusive interview and performance session as this year’s conference Grand Finale.

All this is before the launch of “Music Matters Live with H&M“, HK’s newest music festival featuring over 30 bands from 12 countries in Lan Kwai Fong.

In between will be an exciting, jam packed programme featuring over 75 speakers from companies such as Microsoft, Sony Music, Coca-Cola, Universal Music Group, Nokia, Hungama Mobile, MTV, Tiger Beer, Warner Music, EA Games, PwC, Avex, Apple Corps and Hewlett Packard.

Speaking about his return to Asia, Jason Mraz said: “I’m really looking forward to my session at Music Matters. Asia is a special place for me. I have spent a lot of time over the past few years touring and making friends in this fascinating part of the world. Some of the most incredible fans, actually the most enthusiastic fans in all the world, are our fans in Asia! I’m delighted to have this chance to return.”

Speaking about his forthcoming appearance at Music Matters Spotify’s Daniel Ek said: “I’m very excited about it. I’ve heard a lot of good things about Music Matters from record labels and service providers…We’re very intrigued about what we are seeing in Asia and will see these patterns going back to influence the Western world”.  To read the full transcript of Daniel’s pre event interview click here.

The two-day conference will cover a huge array of topics including:

·       The Live/Touring Business

·       Advertising/Sponsorship

·       Digital Piracy

·       Country spotlights on India, China, Japan and Korea

·       Emerging Vietnam

·       The Digital Future

·       Mobile Music

·       Gaming, Movies and TV

·       Breaking Asian artists in the West

·       When Music Matters – Music making us do good things

Speaking about his objectives for his time at Music Matters, Neil Warnock said“What I hope to achieve is to bring like minded people together to increase the efficiency of having artists tour the whole of the region from China to India to Australia. It’s a whole touring market and I want to be able to hang it all together.” To Read the full pre event interview click here.

Music Matters President Jasper Donat said: “Asia Pacific is home to colossal, music crazy communities and the world’s largest digital networks and Music Matters provides a unique one stop access point to this remarkable region. It’s no surprise that we are receiving so much attention from the global entertainment industry.”

Music Matters provides a one-stop access point to anyone interested in the Asia Pacific entertainment business and is attended by over 300 companies every year in Hong Kong. Featuring a high level two day conference, artist workshops, mentor sessions, live showcases and networking events, Music Matters has become the must attend music industry event in Asia.

Live Music at Music Matters

Music Matters 2010 is also punctuated with private live showcase performances from over forty independent bands and artists from around the world including Canada, Australia, Korea, Mongolia and Hong Kong. All are being given a unique opportunity to showcase their talents to leaders and tastemakers from the Asia Pacific music industry.

This year’s conference culminates in the inaugural “Music Matters Live with H&M”, Hong Kong’s newest music festival featuring over 30 bands from 12 countries in Lan Kwai Fong on 28th and 29th May.

About Music Matters

Held annually in Hong Kong, Music Matters is Asia’s first and only regional music business conference and was created to encourage positivity, innovation, collaboration and transparency within the music industry. In five years it has evolved into an indispensable platform for accelerating the success and profitability of music in this region.

Previous attendees include some of the world’s most respected artists and industry leaders such as U2 manager Paul McGuinness, Harvey Goldsmith, Seymour Stein, Edgar Bronfman jnr, Nile Rogers, Nettwerk’s Terry McBride, Jamie Cullum, Rock Record’s Sam Duann, UMG Japan’s Kei Ishizaka, Linkin Park’s Rob McDermott, UMG’s Max Hole and some major league stars from the Asian world of musicians, promoters, managers, agents, telco and tech. All have used it as a platform to promote and push artists, shows, business models and new ideas. All give it rave reviews and most return each year.

In 2009 Music Matters expanded it’s horizons, producing a localised version in Mumbai, India (Nokia Music Connects) and the Music Matters Advertising Forum in Singapore.


About The Speakers

Please click here

Music Matters Event Information


May 26th-28th, 2010 (Forum on 27th & 28th) Grand Hyatt, Hong Kong

Roman Pitehoff

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